Our take on  all things experiential

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Analysis

The April Recap: What Canva Create, Coachella and Wrestlemania Taught Us About Fan-First XP

Samantha Stallard
Date
Deep Dive

THE FUTURE SOUNDS LIKE THIS: INSIDE THE RISE OF SOUND-BASED IMMERSIVE EXPERIENCES

Samantha Stallard
Date
Interview

Why London Is Winning the Experience Economy

Geraldine Campbell
Date
Analysis

The March Recap: What a Small(er) Tennis Tournament, Hyper-Local Music Fest, and Upstart Literary Experience Got Right

Samantha Stallard
Date
Interview

Amid Rising Ticket Prices, a Donation-Based Immersive Theater Company Is Thriving

Geraldine Campbell
Date
Deep Dive

BX vs. CX: What’s the Difference and Why It Matters

Samantha Stallard
Date
News

Everything’s Bigger in Texas — Including the Experience Economy

Samantha Stallard
Date
Interview

How AI Is Making Live Events More Real Than Ever

Michael Barclay II
Date
Deep Dive

Newstalgia: Why Today's Experiences Are Built on Yesterday's Memories

Samantha Stallard
Date
Interview

What It Means to Be an XLISTER—and Why It Might Be You

Samantha Stallard
Date
Interview

Experience Pays: The New Marketing Math

Jenna Isken
Date
News

The Race to Host Sundance and Why It Matters

Samantha Stallard
Date