Experiential is built by the leaders who know what’s next before it has a name. The ones who read the room, feel the city, clock a cultural shift and make it tangible. They are the creative directors leading the call, the builders and operators powering the IRL machinery and the cultural leaders who keep this industry moving with intention and impact. The XP Council brings these leaders together. It’s where insight lives. A forum where big ideas collide with practical know-how. WHAT IS THE XP COUNCIL? The XP Council is XP Land’s advisory brain trust. These are the people who help steer our editorial lens, shape the industry conversations that matter and weigh in on the XLIST, one of experiential’s most respected honors. Their perspective strengthens the backbone of this community and keeps the field aligned as it stretches across entertainment, sports, hospitality, tech, art, culture and brand experience. WHY THE XP COUNCIL MATTERS Council membership is a recognition of excellence and a commitment to stewardship. Members participate in editorial development, shape the XLIST, collaborate across sectors and help identify the people advancing experiential in meaningful ways. They serve as leaders, connectors and creative anchors for a rapidly expanding field....
