Lisa Adams is taking immersive to new heights and making it look effortless. As Chief Operating Officer and Executive Producer at Flyover Attractions, she’s built a reputation for turning ambitious ideas into cultural landmarks. In Las Vegas, she oversaw the launch of Flyover’s first two-theater venue, pulling off a massive build in the middle of a pandemic and drawing nearly a million guests. The buzz was immediate. National press coverage, major partnerships, and a whole new model for destination entertainment followed. In Chicago, she brought the world’s first urban flying theater to life with Flyover Chicago, a soaring cinematic tribute to the city that drew more than 400,000 visitors in its first year and earned praise from USA Today and Midwest Living. Then came Windborne: Call of the Canadian Rockies, a deeply collaborative project built in partnership with Indigenous communities. The film’s emotional depth and technical ambition reflect Lisa’s commitment to cultural integrity and cinematic scale. With each launch, Lisa continues to raise the bar on what immersive storytelling can look and feel like.
