

As VP and Portfolio Lead at Havas Play, Angelique Hernandez is building a more inclusive future in gaming and branded entertainment. She’s the strategic force behind Coca-Cola’s first global gaming initiative, bringing players together through immersive digital moments and community-first activations. The campaign connected authentically across platforms, showing how major brands can meet players where they are without feeling out of place. Angelique also brought that vision to the stage at the 2025 Variety Entertainment Marketing Summit, where she co-led the panel “From Players to Creators.” Her focus was on how creator-led storytelling can power next-gen brand marketing, especially when reaching Gen Z women. She’s expanding Havas Play’s portfolio and helping redefine who gets seen, heard, and supported in gaming.