New + Next

Who Belongs on the Next XLIST?

Experiential is expanding in every direction. New worlds, new formats, new technologies and new stories are taking shape every day. And at the center of this movement is a global community of visionaries who turn ideas into moments that stay with us. These artists, strategists, brand leaders, visionary venues and technological pioneers are setting the cultural pace and bringing to light (and to life) this wildly creative industry known as experiential.  The XLIST exists to honor them. Created by XP Land’s editorial team and shaped by our Council of experiential leaders, the XLIST recognizes the innovators pushing live experiences forward and celebrates the work that sparks emotion, builds community and redefines how we gather. WHAT IS THE XLIST? The XLIST is XP Land’s definitive guide to the most creative and impactful minds working across the experiential ecosystem. It represents the thinkers and builders and creative minds who are shaping culture — from large-scale spectacles and immersive art to festivals, food experiences, brand activations, storytelling platforms, technology innovations and community-led gatherings. WHO BELONGS ON THE XLIST? XLIST honorees are people actively shaping how experiences are created, delivered and felt. They typically fall into one or more of these categories: 1. Visionaries...