About US V2

WHERE EXPERIENTIAL PEOPLE FIND THEIR PEOPLE

We tell the stories, build the tools, and host the rooms that keep the $3.6 trillion experience economy creative, connected, and just the right amount of commercial.

NOT SURE WHAT WE MEAN BY “EXPERIENTIAL”? Check this out.

We’re a booming yet fragmented industry, suffering from a lack of connection and using outdated tools. XP Land is building the future of experiential. Buckle up and join us:

Subscribe to XP Land’s weekly newsletter on the business of experiential.

Apply to the XLIST, our annual index spotlighting the most creative XP visionaries defining what’s next.

Join the XP Council, our curated community of senior level players shaping the industry’s future.

Collaborate with us on events, summits, and tentpoles that get decision-makers in the room.

Connect with Erica Boeke, XP Land’s founder, to explore the tech tools and platforms we’re building next.


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